Meredith’s background in content strategy, design, and production spans nearly two decades, with work on the web and adjacent digital platforms. Testimonials are available by request.

Work Experience

Nature’s Way

  • Leading the redesign of to align with an updated visual identity.
  • Strategizing and launching large scale website features on the brand’s Shopify platform.
  • Managing marketing campaigns that include multiple digital touch points.
  • Collaborating with cross-functional teams to align creative direction across multiple channels.
  • Ensuring product data efficacy across multiple retailer/eCommerce platforms.
  • Managing agency partnerships, freelancers, and other external designers and photographers.

Paula’s Choice

  • Managed execution of large scale data systems into eCommerce platform, from product to ingredient imports.
  • Produced website content, pages, and other assets needed for time-sensitive marketing campaigns.
  • Ensured product data efficacy on the brand’s owned website across multiple localized regions.
  • Wrote title text, alt text, meta descriptions, and other site scaffolding as needed.

Gasworks Media

  • Strategized content placement and execution across 250+ localized website domains.
  • Drove editorial blog strategy, from topic brainstorming to brand alignment.
  • Created HTML templates to be used across multiple eCommerce platforms.
  • Wrote landing pages, titles, meta descriptions, alt text, headlines, and more as needed.
  • Managed freelance writers and producers.


  • Strategized content marketing campaigns for small businesses in the Seattle area.
  • Wrote blog posts about digital marketing and website development for HubSpot.
  • Built WordPress and Shopify websites for writers, designers, and small business owners.

Sweet Anthem Perfumes

  • Developed all branding, product packaging, and visual storytelling for this cult fragrance brand.
  • Drove all product development, from product formulas to testing to marketing research.
  • Strategized market placement and go to market strategies, as well as market niche.
  • Launched a collection with Anthropologie and drove all wholesale and shelf placements.
  • Managed all in person and digital retail operations, including overseeing a number of employees.
  • Grew the newsletter to 5,000 organic subscribers, which accounted for 20% of all business.

KEXP 90.3 FM

  • Managed the delivery of all content projects for the venerable
  • Researched, wrote, and produced music reviews, interviews, and other features for the KEXP blog.
  • Product cross-platform content projects across web and social media channels.
  • Designed and developed data-driven site features, from volunteer sign-up forms to donor campaigns.
  • Ensured quality for all multimedia assets, often troubleshooting with production.


Hard Skills

  • Adobe Creative Suite
  • Canva, Figma
  • Google Analytics
  • Shopify, WordPress

Soft Skills

  • Content Strategy
  • Creative Direction
  • Project Management
  • Production Design
  • Photography & Styling
  • Art & Creative Direction


Hugo House
Seattle, WA
Creative Writing
2018 – 2022

Smolnyi Institute
St. Petersburg, Russia
Russian Language
2003 Study Abroad

University of Washington
Seattle, WA
Russian Language
2002 Intensive

Texas Tech University
Lubbock, TX
Russian Language
2000 – 2004

Latest Work & Projects